CAMH: Strategic Content Audit

We were engaged by CAMH to audit their extensive suite of online digital communications to assess their readiness for a content management system upgrade. Our analysis in the form of a 30 + page report and presentations to CAMH leadership …

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Lucalex

Lucalex helps Brazilian businesses move their headquarters to Canada by acting as a kind of business concierge service, and we helped Lucalex develop and launch a content and communications strategy and lead generation funnel to capture and develop important business …

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AgendaCamp

Agendacamp was a multiyear, multi community initiative that endeavoured to engage communities across the province in open-space style roundtable discussion on the economic issues most  impacting their lives.  For TVO’s “The Agenda with Steve Paikin”, it was an attempt to …

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Owlkids Canada

Owl Kids Canada faced a critical communications challenge: declining readership in a stuttering magazine industry was making this once strong Canadian kids brand increasingly irrelevant.  Their social media strategy was confused, their website was old and almost impossible for their …

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TVO.org

 The redesign of the TVO.org website was a multi-year, inter departmental project.  The project involved multiple stakeholders, from the C-suite, to IT and business process, to the unions governing both technical staff and journalists.   The challenges we were addressing …

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Tvoparents.com

TVO faced a challenge when it came to promoting their educational children’s media: they knew that kids were learning from their videos and games having participated in numerous studies with the Ontario Institute for Studies in Education, but they didn’t …

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