To-do list visualizations
Or: how to get some f#*%ing work done. So it turns out that, despite my best efforts, I am not immune to the biggest malaise of our times: a complete inability to maintain focus on any one thing on my …
Marketing Rebellion Podcast Episode 004
Video is one of the most compelling ways to tell the story of your organization and content market your business, and you are your business’ greatest asset. But what if you don’t know how to translate your passion and knowledge …
Marketing Rebellion Podcast Episode 003
Inspiration or perspiration? Both are important when creating great content, whether it be blogging, logo design, or even song writing. Steve Diguer (@TorontoPRJ) fills us in on some of the songwriting tips he has learned over the years that have enabled …
Your Brand Values and Governance Model: Developing Your Content Marketing Roadmap
This post was originally published by the author on the Canadian Small Businesswomen Blog Part 2 of a 6 part series on Content Marketing Strategy for Your Business In the first post in this series, I outlined what a Content …
Social Strategy Sliders: A Tool You Can Use
Determining the right Social Media Mix for your business is extremely challenging for business owners. With a myriad of platforms, no time, and huge competition for your customer’s attention, it’s important to choose the right platforms and tell the right …
Accepting Requests from Strangers: Yes or No?
Linked In is a complex social network, made even more complex and important because it is a professional network. Linked In is one of the best social networks to be on, and one of the best to learn on, but …
The three pillars of Digital Attitude
(dij’i tl ɑ̃t’i tʉd) [mod. L.] The willingness to understand and embrace the paradigm shift that the web represents in the way we communicate, educate, entertain, and do business. Technology, social media, and digital life in general can seem impossibly …
Your Content Marketing Strategy: Three Areas of Focus
Without a Content Marketing Strategy, your business risks getting lost in the firehose of media and information that customers are immersed in every day. Content Marketing Strategy is a process of developing an engagement roadmap for your business, with your …