We were engaged by CAMH to audit their extensive suite of online digital communications to assess their readiness for a content management system upgrade. Our analysis in the form of a 30 + page report and presentations to CAMH leadership …
As a subcontractor to Lush Concepts, we performed all of the research and scanning for what became the Shopper’s Drug Mart “Love. You.” CSR campaign. Research was conducted on women consumers as well as on consumer attitudes and expectations for …
Enbridge Gas Distribution came to us with a challenge: consumers could not find trusted, objective information on energy efficiency online. Most of what was out there was provided by retailers like Home Depot and consumers had a bad case of …
Owl Kids Canada faced a critical communications challenge: declining readership in a stuttering magazine industry was making this once strong Canadian kids brand increasingly irrelevant. Their social media strategy was confused, their website was old and almost impossible for their …
The redesign of the TVO.org website was a multi-year, inter departmental project. The project involved multiple stakeholders, from the C-suite, to IT and business process, to the unions governing both technical staff and journalists. The challenges we were addressing …
The Association of Community Legal Clinics in Ontario is a geographically distributed group of legal clinics that address issues of poverty, homelessness, and employment equity to represent the most vulnerable members of our society in policy making. We were engaged …